Recently I have felt like there has been an increasing number in the amount of new non-profits. I have to wonder if the new non-profits founders are really moved by their own mission and have the passion to help others or because it looks good. Then I saw that many people wanted to host fundraisers for various causes and I wondered also is it passion or the potential for being seen as the driving force behind these events. When I see these events, I click on the links – I am always looking for a great cause to look into- and see a website where you can donate (i.e. Go Fund Me). Some of these pop-up fundraisers seem to generate a lot of donations, but those legal non-profits organizations that are trying to fulfill their mission are somewhat begging for donations.
In a society today where it is hard enough to get someone to make a substantial donation where they receive something back, how can these pop-ups generate so many donations? Is it because the established non-profits are in the public’s eye so much that people see social media post and disregard them because they assume what the post will say? Or is it because the creators of these pop-up fundraisers and organizations do request help for their causes often that social media users actually stop, read a post, click on a link, and then donate? Or is fundraising nothing but a show of popularity? The more popular you are, for reasons outside of your non-profit mission, the more support you will receive? You mostly post about popular culture to gain a following and the best memes? You eat at the best places and your skillful use of filters makes your day to day activities seem that much more interesting so that when you do post a “cause” message it is well received because you have the “Oprah Effect” on your social network communities?
Granted everyone should want to help their communities in a way, whether it is your passion and the concept of how your peers will perceive you. “Service is the rent we pay for space on this Earth” – Shirley Chisom. I have heard people say because there are so many people fundraising; they choose not to donate to causes. I want to know, do you think fundraising is basically a popularity contest?
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